Shop Local Series
Century 21 Drive
The Project
Over four years, Bardsbridge Marketing partnered with Century 21 Drive to produce the Shop Local video series, an initiative to spotlight small businesses in the Lloydminster region. The project evolved significantly and garnered recognition, including an Ambassador Award from the Lloydminster Chamber of Commerce.
Behind The Scenes
From its inception just before the pandemic, the Shop Local series became a beacon of support for Lloydminster’s small businesses. We navigated challenges and pivoted strategies to maintain momentum and relevance during uncertain times. Meeting passionate entrepreneurs and sharing their stories was fulfilling and instrumental in fostering community spirit and resilience.
Final Project
The Shop Local video series became a cornerstone of Century 21 Drive’s community engagement strategy, generating enduring interest and positive feedback. The initiative promoted local businesses and strengthened Century 21 Drive’s brand as a champion of community support. With sustained viewership and ongoing inquiries, the project continues to resonate, leaving a lasting impact on businesses and viewers in the Lloydminster area.